Exponential Marketing
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Business Media Group si campaign au organizat in data de 23 octombrie evenimentul Strategic Marketing. Invitatul special al evenimentului a fost Paul Garrison, autor al conceptului de Exponential Marketing, fondator Garrison Group si strateg al celor mai mari branduri globale: Coca-Cola, Danone, Pfizer, IKEA, Starbucks, Raiffeisen Bank, Procter&Gamble, Sony PlayStation etc.